News Schluchter, Licci und Partner

Schluchter, Licci & Partner in the NZZ: Don't be afraid of self-marketing in your career

05. Aug 2022

If you want to be promoted, you must not be afraid of self-marketing. Read in the article by Lorenz Honegger from the Neue Zürcher Zeitung of 25.7.2022 what, from our practical point of view, the most important principles are, when you're planning career advancement.

"High status, high salary and as big a team as possible among themselves. Many employees dream of this. The moment for a career jump seems particularly favourable in the context of low unemployment. However, the desire to move up the hierarchy can also turn out to be a trap.

Numerous scientific studies have shown: Those who are promoted are initially happier with their job and the higher salary, but after a year the satisfaction evaporates.

Only then does it become clear whether one is made for the leadership role.

In an interview with the NZZ, two career counsellors and a career advisor explain the most important principles to keep in mind when planning for career advancement."

Read the whole article in the attached PDF from the NZZ (German only)


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